在當今競爭激烈的美容市場中,一個卓越的店面設計不僅是品牌形象的延伸,更是吸引顧客、提升品牌價值的關鍵。作為專業的室內設計公司,一場設計以精湛的工藝和創意,為高端美容護理品牌Glamour Beauty Affairs打造了一個兼具現代美學與功能性的零售店。
這個商舖項目位於銅鑼灣Times Square商場這個核心地帶,其店鋪設計以簡約現代風格為基調,融入高雅的奢華元素。店內採用潔白的牆面搭配深色地板,創造出鮮明的視覺對比,同時透過鏡面與玻璃材質的巧妙運用,擴展空間感並提升整體質感。這種設計不僅彰顯護膚品牌的專業形象,更為顧客提供了一個舒適而高端的消費環境。
在這個商業設計項目中,功能性與美感並重是我們的設計核心。店內配置了現代化的高腳椅,奶油色皮革設計與黑色金屬框架兼具舒適性與時尚感。中央展示區採用透明玻璃架,精緻陳列美容產品,吸引顧客目光並方便試用體驗。
每個試用區均配備鏡子與充足的燈光,確保顧客在試用產品時能清楚觀察肌膚變化,充分體現了設計的實用性與人性化考量,提升顧客體驗。
為了提升品牌互動體驗,我們在商店設計中融入了先進的資訊科技元素。店內的大型數位螢幕滾動播放產品廣告與品牌故事,展現Glamour Beauty Affairs品牌的高端定位與專業服務,亦加強空間互動性 ,令品牌吸引更多的潛在顧客,提高銷售量和盈利能力。
一場設計精準規劃每一個細節,確保空間充分利用,同時保持整潔有序的視覺效果。這種設計不僅提升了顧客的購物體驗,也營造出專業與可信賴的品牌價值與形象。透過現代奢華風格的設計語言、功能性與美感的完美平衡,以及資訊科技與空間優化的創新應用,一場設計團隊成功為Glamour Beauty Affairs規劃了一個引人入勝的消費空間。
除了,我們還參與了其他商業室內設計項目,例如KLASSE14概念店、TATCHA Lane Crawford等。這些項目不僅展示了一場設計團隊的專業能力,也驗證了我們在商業空間規劃和設計方面的豐富經驗。
如欲了解更多關於我們的店鋪室內設計項目,請訪問一場設計Facebook專頁,了解更多詳細內容。
In today’s competitive beauty market, exceptional store design serves not only as an extension of brand identity but as a crucial element in attracting customers and elevating brand value. As a professional interior design firm, Once Design has crafted a retail space for premium beauty care brand Glamour Beauty Affairs that masterfully balances modern aesthetics with functionality.
Located in the prime location of Times Square Mall in Causeway Bay, this retail project embraces a minimalist modern style infused with elegant luxury elements. The store features pristine white walls contrasting with dark flooring, while strategic use of mirrors and glass elements creates an expanded sense of space and enhanced sophistication. This design approach not only showcases the skincare brand’s professional image but provides customers with a refined, high-end shopping environment.
In this commercial design project, equal emphasis was placed on functionality and aesthetic appeal. Modern bar stools featuring cream leather upholstery and black metal frames combine comfort with contemporary style. The central display area utilizes transparent glass shelving for elegant product presentation, encouraging customer interaction and product testing.
Each testing station is equipped with mirrors and optimal lighting, ensuring customers can clearly observe skin changes during product trials – a testament to the design’s practical and user-centric considerations.
To enhance brand interaction, we incorporated advanced technological elements into the store design. Large digital displays showcase product advertisements and brand storytelling, reinforcing Glamour Beauty Affairs’ premium positioning and professional services. This interactive element strengthens customer engagement, attracts potential clients, and drives sales performance.
Once Design’s precise attention to detail ensures optimal space utilization while maintaining clean, organized visual aesthetics. This design approach not only elevates the customer shopping experience but also establishes a professional and trustworthy brand image. Through modern luxury design language, perfect balance of functionality and aesthetics, and innovative application of technology and space optimization, the Once Design team has successfully created an engaging retail environment for Glamour Beauty Affairs.
Apart from Murad, we have also been involved in other commercial interior design projects such as KLASSE14 Concept Store and TATCHA Lane Crawford. These projects showcase the expertise of the Once Design Studio and validate our wealth of experience in commercial space planning and design.
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